Sales and Marketing

42%OFF
Social Media For Sales Business Development ,
 Social-Media-For-Sales-Business-Development-HRDF-Trainings

Introduction

Businesses have a huge opportunity to engage prospects online and enable sales professionals to develop relationship channels in a strategic fashion that leverages existing marketing efforts and builds new business pipelines.

Social Media for Sales is a new and unique training program where you’ll learn exactly how to leverage social media to generate real sales. This new sales workshop integrates social media usage with best practices of a proven sales process and methodology. Get in the game and respond to the rapid shift in buyer behavior and address new market challenges to find new leads, retain customers and grow sales.

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Use social media and the different social media tools to generate leads and improve your overall sales performance
  • Find your customers and prospects on social networks, online communities and discussion forums
  • Update your personal sales profile on all relevant social networks and start expanding your online connections
  • Find new sales opportunities by listening to online conversations from your clients, prospects and other relevant sales influencers
  • Start online conversations with clients and prospects through discussion groups, blogs, online events etc. Turning clients and prospects into friends
  • Start sharing content with your friends through social media. Turning friends into leads
  • Use social media tools to research decision making units in your customers and prospects
  • Connect with other sales colleagues to share client references and up to date sales collateral

Who Should Attend

This program is suitable for any internet user from MSN, Live.com, Blogspot, Yahoo! And Facebook.

Methodology

The AMSR Training System is a powerful cutting edge teaching / learning methodology that integrates key principles and distinctions from the practices of Quantum Learning, Systems Thinking, and Applied Behavioral & Cognitive Psychology for a synergistic learning experience.

Module

  • FUNDAMENTALS AND IMPACT OF SOCIAL MEDIA ON SOCIETY AND MEDIA
  • ESTABLISHING A STRATEGIC AGENDA FOR YOUR BRAND AND ORGANIZATION
  • STRATEGIC PROFILE AND BRAND POSITIONING ON SOCIAL MEDIA
  • HANDS-ON SOCIAL MEDIA ASSET DEVELOPMENT
  • SOCIAL MEDIA POLICIES AND GUIDELINES
  • BEYOND SOCIAL MEDIA
Learn More

RM2,600.00 RM1,500.00

  • Availability: in stock
35%OFF
How to close deals over the phone within 24 hours ,
 How-to-close-deals-over-the-phone-within-24-hours-HRDF-Trainings

Introduction

This training is for anyone that sells a service or product over the phone especially with the current challenging economy. After the training, the delegates will:

  1. Master the art of capturing any prospect’s interest within the first 30 seconds
  2. Understand how you can fill up your calendar with appointments
  3. Know how to handle common objection more effectively and gracefully
  4. How to use different types of closing for different situation
  5. Be able to close deals much quickly and rapidly increase your income

This is an intensive training which will require participants to be prepared to do the work needed to see immediate improvement in their overall sales

Objective

To equip delegates with the necessary skills to attract and engage with prospect using the CST (Credible Selling Technique) method hence closing the deals quicker

Who Should Attend

All Sales Personnel – Sales Managers, Sales Executives, Telemarketers, and those who are required to perform sales function for the company

Methodology

Lecture, individual/group exercises and demonstration

Module

  1.  Understanding Your Product
    • Preparation on what to sell to your prospects.
  2.  Features, Advantages, Benefits
    • Knowing the difference and which to sell makes a big difference in your sales calls.
  3.  How to not sound like a sales person using CST (Credible Selling Technique)
    • How any bank staff (greeters,customer service etc) can sell and not sound like a salesperson
  4.  8 Steps to your winning Sales Pitch (How to capture your prospect within the first 30 seconds)
    • Steps to implement into your sales pitch/sales calls now in order to get immediate results.
  5.  Effective Listening Skills
    • What it means to master listenings skills?
  6.  Probing & Questioning
    • Uncovering the customer’s need through correct questions.
  7.  Objection Handling
    • Types of Objection you are currently facing and how to handle it with tact and professionalism.
  8.  Buying Signals
    • Identifying buying signals (which you probably have ignored).
Learn More

RM1,300.00 RM850.00

  • Availability: in stock
62%OFF
Be A Professional Sales Champion

RM2,600.00 RM1,000.00

Be A Professional Sales Champion ,
 Be-A-Professional-Sales-Champion-HRDF-Trainings

Introduction

‘BECOME A PROFESSIONAL SALES CHAMPION’ is a highly energized program specially designed for building successful sales personnel. The program is inspirational and creates PROFESSIONAL SALES CHAMPIONS who are confident, motivated and focused individuals. The program increases self-esteem and helps project the highest level of professionalism in their chosen vocation. This dynamic program will be focused on Sales and its bottom line objectives. Positive attitudes and behavioral change will be enforced to ensure participants return to their workstations with extraordinary vigor and commitment towards their Sales objectives.

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Understand the unique language of a Professional Sales Champion
  • Be highly motivated and ready at all times for a Sales opportunity
  • Understand the importance of first impressions in beginning a discussion
  • Keep a positive mind and pitch effectively for increased sales ratios
  • Become a champion at reading the situation and handling objections
  • Close the Deal, Nothing else matters
  • Be professional in ensuring timely follow ups and closing of sales
  • Set clear precise and worthwhile sales goals

Who Should Attend

This program is suitable for basic, mid and higher levels of Sales personnel.

Methodology

This stimulating program will maximizes the understanding and learning through Pre/Post Assessment test, Power Point presentation, Experiential Learning & sharing, Group discussion & presentation, Activities, Quiz and Quick test on Modules and Case study – relevant to organisation (Optional)lecture, discussion, case studies and practical activities.

Module

  • UNDERSTAND THE SALES LANGUAGE
  • FIRST IMPRESSIONS COUNT
  • MAKING THE CALL
  • PITCH IT RIGHT
  • HANDLING OBJECTIONS
  • CLOSE THE DEAL
  • BE A PROFESSIONAL, FOLLOW UP
  • SET YOUR GOALS
Learn More

RM2,600.00 RM1,000.00

  • Availability: in stock
35%OFF
The Art Of Negotiations Workshop – HOT Selling ,
 The-Art-Of-Negotiations-Workshop-HOT-Selling-HRDF-Trainings

Introduction

Ultimately Negotiations is all about persuasion.

Face 2 Face – Magic of A “Smile!”

Sooner or later closing a Negotiation have to be executed face-to-face with the customer. Good training and strategy development sets the Negotiator up for success but even the Best Negotiations skills poorly executed will be ineffective. Good sales executives plan their actions and do everything right.

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • To Complete A Cycle of Negotiation for all Corporate Sales Staff
    • Enhance Negotiations Skills
    • Empower by “Working Extra Mile” e.g. research, compile facts & figures etc
    • “Street Smart” in handling Customers/ “H.O.T. SELLING & Upselling” / Sharpen tools of trade etc
    • STRENTHEN NEGOTIATIONS SKILLS
  • To enable all team Members to Relearn the Basics of Negotiations
  • To enhance Negotiation Skills so as to Elevate their Career
  • To Learn New Skills of “Closings” & to apply them
  • To be Aware that a Sales Negotiator practices & “Walks His / Her Talk!”
  • To realize that Learning Skills of Negotiation is a Growing Curve
  • “Impossible = I’M POSSIBLE!

Who Should Attend

Business Development Manager, Client Account Manager, Senior Clients & Operations Manager

Methodology

This program is essentially participative. There will be group interaction, individual exercise, case studies, role-play, lectures and video/films

Module

  • SHIFT THE MIND SET & EMPOWER ALL CORPORATE SALES TEAM TO ADOPT
  • TACT AND SKILLS IN NEGOTIATIONS & POWER COMMUNICATION
  • RELATIONSHIP SELLING – HOW TO SET “HOT CONVERSATIONS!”
  • SELL LIKE AN ACE & LIVE LIKE A KING!
Learn More

RM1,300.00 RM850.00

  • Availability: in stock
62%OFF
The GRID Principle Towards Excellent Service / Product ,
 The-GRID-Principle-Towards-Excellent-Service-Product-HRDF-Trainings

Introduction

As the old saying goes, ‘….Entrepreneurs find needs and fill it. Innovators anticipate or create needs and fill it’. Innovation is defined as a new way of doing something or a new stuff that is made useful. It may refer to revolutionary changes in thinking, services, products and processes in particular, plus organization development as a whole. Besides, innovation is also the main route towards differentiation in a service organisation, where it can uphold competitive advantage by creating uniqueness in its services, which is valuable to consumers. This training workshop (through its application of the GRID Principle) serves to provide your workforces with the tools-set, skills-set and/ or behavioural-sets to sustain organisational competitiveness via excellent service/ product.

It sets a platform for your workforce to practice the ‘Rear-View Mirror’ method to generate innovative ideas towards attaining excellent service/ product and to implement the right innovation at the right place

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Describe the ‘soul’ of the new consumer
  • Transform market feedback into improvement initiatives,
  • Establish effective differentiation strategies to build uniqueness in service/ product,
  • Create uncontested market space to make business competition relevant

Who Should Attend

Any crew member who has direct involvement in service/ product development

Methodology

This course is essentially participative and practical, emphasizing learning through experience, both from structured activities on the program eg. Role plays, group work, video screening, case studies and discussion from individual experience

Module

  • UNDERSTAND THE MARKETPLACE – THE ‘SOUL’ OF NEW CONSUMERS
  • THERE IS NO FAILURE IN OUR SERVICES, BUT ONLY CUSTOMER’S FEEDBACK
  • APPLICATION OF DIFFERENTIATION STRATEGY TO SUSTAIN COMPETITIVENESS
  • MAKE OTHER MARKET COMPETITION IRRELEVANT – INNOVATE THROUGH THE ‘BLUE OCEAN’ STRATEGY
Learn More

RM2,600.00 RM1,000.00

  • Availability: in stock
54%OFF
How To Formulate A Dynamic Promotional Strategy ,
 How-To-Formulate-A-Dynamic-Promotional-Strategy-HRDF-Trainings

Introduction

Planning and Effective Promotion Strategy provides executives with the essential skills needed for sound promotion planning. This two-day, highly interactive program takes participants through the entire Promotion Planning Process from start to finish. Day 1 focuses on theory, while Day 2 applies the learning from Day 1 through a case study exercise that requires actual plan development and a planning team presentation. This course effectively builds upon key promotion fundamentals and guides attendees through the critical steps necessary for developing a strategically solid plan that meets desired objectives

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Develop strategic promotion planning skills through intensive, “hands-on” case study analyses and a group planning project
  • Gain expertise in effective promotion objective and strategy writing
  • Improve your ability to select the “best” promotion tactic for the need

Who Should Attend

This course is suitable for all managers and executives who responsible for promotional planning, marketing, advertising and promotional, public relations and customer support executives

Methodology

  • Interactive Lectures
  • Case Studies
  • Discussions

Module

  • THE PROMOTION PLANNING PROCESS
  • PROMOTION PLANNING PROCESS AS A MARKETING COMMUNICATIONS STRATEGY
  • PROMOTION TACTICS TO RELATIONSHIPS
  • BUDGETING FOR THE PROMOTIONAL PLAN
  • MEASURING EFFECTIVENESS
  • PROMOTION PLANNING GROUP PROJECT
  • PROMOTION PLAN TEAM PRESENTATIONS

 

Learn More

RM2,600.00 RM1,200.00

  • Availability: in stock
62%OFF
Highly Evolved Negotiator & Influencer ,
 Highly-Evolved-Negotiator-and-Influencer-HRDF-Trainings

Introduction

As technology advances, the way we communicate changes as well. For those who are still stuck in the old methods of communicating, they tend to lose the competitive edge. As negotiation is a crucial to all areas of an organization as it is part of communication to build good rapport, it is of paramount importance for us to be able to master the effective skills in negotiation and also utilize the latest gadgets for negotiation such as IPads and other gadgets that assists us in making better decisions.

This program provides the latest technology and skills that are used by highly effective negotiators globally to have the competitive edge in winning negotiations in various situations. It could be sales or even a negotiation among colleagues, this program enables them to utilize proven methodologies in negotiation effectively.

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Develop and use the Negotiation Matrix effectively
  • Use the Questioning and Listening Techniques effectively during negotiation
  • Use the latest technology to capture crucial information during negotiation
  • Create a win-win situation for future negotiation
  • Identify the Needs and Wants of the other party
  • Apply the effective techniques and tactics of negotiation
  • Identify and apply the 6 Laws of Influencing

Who Should Attend

This program is suitable for Executives, Managers, Sales Professionals, Purchasers and leaders

Methodology

This course will be conducted through interactive lectures, PowerPoint presentation, video presentation, role-play, and group discussions

Module

  • NEGOTIATION ESSENTIALS
  • PREPARATION
  • NEGOTIATION ENVIRONMENT
  • THE GOOD VS GREAT NEGOTIATOR
  • EFFECTIVE INFLUENCING SKILLS
  • TOOLS FOR EFFECTIVE NEGOTIATION
Learn More

RM2,600.00 RM1,000.00

  • Availability: in stock
62%OFF
Closing Sales Skills

RM2,600.00 RM1,000.00

Closing Sales Skills ,
 Closing-Sales-Skills-HRDF-Trainings

 How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Understand the key elements behind the various Sales Closing Techniques.
  • Gain insights customer’s mental decision-making process.
  • Expose to key Attitudes and Beliefs when dealing with customers.

Who Should Attend

  • This course is specially designed for Executives, Supervisors, Officers, Assistant Managers, Team Leaders, Managers involved in sales
  • Level Executives , supervisors and manager

Methodology

This stimulating program will includes role-plays, group and individual coaching, lectures and group exercises to enhance internalization of concepts or techniques

Learn More

RM2,600.00 RM1,000.00

  • Availability: in stock
35%OFF
Effective Selling Skills

RM1,300.00 RM850.00

Effective Selling Skills ,
 Effective-Selling-Skills-HRDF-Trainings

 How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Plan and prepare sales presentations to meet their audiences’ need
  • Apply selling skills in a structured manner in various scenarios
  • Handle questions and answers and difficult people

Who Should Attend

  • This program is suitable for Management, Executives, Engineers and Personnel who need to sell to Internal or External Customers
  • Level for Executives and above

Methodology

This stimulating program will maximizes the understanding and learning through Lectures, Slide Presentations & Workshops (exercises, case studies, presentation, discussion)

Module

  • INTRODUCTION AND SALES SKILLS
  • PRE SALES PREPARATION
  • STEP BY STEP PROCESS
  • CLOSE THE SALE
  • POST SALES ADMINISTRATION
Learn More

RM1,300.00 RM850.00

  • Availability: in stock
62%OFF
The Art Of Selling

RM2,600.00 RM1,000.00

The Art Of Selling ,
 The-Art-Of-Selling-HRDF-Trainings

Introduction

The competition in the marketplace is increasing as margins decrease and consumers become more knowledgeable and discerning with the Internet. Due to these smarter consumers, professional’s sales people need to know the latest concepts in solution selling.

This program provides you with skills on how to increase sales by asking better questions, gaining loyal repeat customers, overcoming common sales objections, finding referral opportunities and growing a business with professionalism and enthusiasm.

The Art of Selling goes beyond any normal sales training by focusing on the people aspect of the sales which is the salesperson and the customer. This program entails a lot of technique from NLP and psychology that can be used to facilitate relationship building with customers and prospective customers.

The program will help the salesperson to become sensitive to the shifts in behavior, and attitudes of others and this positive approach will lead to increased confidence in approaching anyone.

How Will You Benefit

Participants will have the opportunity to:

  • Set goals effectively for personal growth
  • Understand the psychology of sales and people
  • Utilize NLP to influence
  • Develop the skills for effective and strategic key account planning
  • Understand why maintaining “open” communication is essential to allow the free exchange of ideas
  • Learn to ask the key questions that stimulate discussion that leads to a sale
  • Learn the steps of a persuasive presentation
  • Master active listening techniques to better connect with & understand clients
  • Manage the sales process by understanding where the sale is & how to keep the momentum moving forward
  • Deliver presentations that sell
  • Handle objections professionally & effectively
  • Master highly effective closing techniques
  • Follow-up to develop long-term relationships & future business

Who Should Attend

This program will benefit all sales professionals; junior sales representatives, account executives, sales managers, etc. would benefit from improving their skills in these essential sales and selling areas.

Methodology

The workshop is designed to deliver maximum result through experiential learning, videos, and individual, paired and team presentation work, fun and insightful learning activities, self-reflection and translation into actual action plan that can be applied immediately at work.

Module

  • PERSONAL GROWTH
    • Understanding Current Self
    • Setting Personal Goals
    • The Character Needed to be a Successful Salesperson
    • Staying Focus
  • SALES PSYCHOLOGY 101
    • Building Rapport
    • Mirroring, Leading Representational Bias
    • The Importance of Language Control
  • THE POWER TO PERSUASION
    • The Psychology of Influence (The Power of the Brain)
    • Influence Anyone with NLP Techniques
    • Story Telling “Your Way to the Heart”
  • WALK THE TALK
    • Approaching and Influencing Strangers
    • Selling to Strangers
    • Anchoring Belief with NLP
  •  GENERATING DESIRE AND BUILDING VALUE
    • Highlighting Targeted and Relevant USP to the Client
    • Develop Laser Sharp Listening Skills
  •  DEALING WITH OBJECTIONS AND CONFLICT
    • Understand The Common Objection And Solution
    • Basic And Advance Strategies
    • Why Are We Afraid Of Rejection?
  •  THE ESSENCE FOR SUSTAINABLE GROWTH
    • Powerful Closing Technique (Timing is Everything)
    • Follow Up the Right Way
    • Strategy on Getting Referral
  •  MANAGE YOUR PIPELINE
    • Creating a System that Works – Managing Data
    • The Stages from Prospect to Customer
    • How to Determine your Prospect Stage
Learn More

RM2,600.00 RM1,000.00

  • Availability: in stock
42%OFF
Strategic Marketing For Success

RM2,600.00 RM1,500.00

Strategic Marketing For Success ,
 Strategic-Marketing-For-Success-HRDF-Trainings

Introduction

To equip Managers and Executives with knowledge, skills and tools to implement strategic marketing principles and plans to deliver business goals and results

How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Think strategically in marketing
  • Understand key concepts of marketing and strategic management
  • Identify the customer and market opportunities
  • Understand key strategic marketing approaches and their application
  • Link marketing plan and activities to business strategy
  • Develop viable marketing and business plans for implementation
  • Differentiate between strategic and tactical marketing activities
  • Learn the different skills, techniques and approaches to marketing implementation
  • Manage the improved 7 P’s of marketing
  • Exercise marketing leadership
  • Implement marketing using a systems approach
  • Utilize practical marketing information management system

Who Should Attend

  • This program is suitable for benefit Executives and Managers who are involved in formulating marketing strategies to further improve the company’s performance
  • Level for Executive and Managers above

Methodology

This stimulating program will maximizes the understanding and learning through lecture, discussion, case studies, brainstorming, story boarding, exercises, simulations, games, experiential learning, hands-on applications and coaching

Module

  • STRATEGY : THE BASIS OF MARKETING (NOUN)
  • THE INTEGRATED MARKETING MODEL
  • CORE COMPETENCIES IDENTIFICATION
  • BUILDING OUR MARKETING MODEL
  • MARKETING SUCCESS FACTORS
  • DEVELOPING YOUR USP FROM BUSINESS CONCEPT
  • INTEGRATING YOUR SALES PROCESS WITH MARKETING
  • USING CREATIVITY IN MARKETING & SELLING
Learn More

RM2,600.00 RM1,500.00

  • Availability: in stock
62%OFF
Market Intelligence – A Strategic Approach For Competitive Advantage ,
 Market-Intelligence-A-Strategic-Approach-For-Competitive-Advantage-HRDF-Trainings

 How Will You Benefit

Upon completion of this programme, the participants will be able to :

  • Understand what is Market Intelligence or Competitive Intelligence.
  • Learn how to use this “intelligence” in becoming competitive in the marketplace to gain market share.
  • Create and utilize strategies to gather and analyze market intelligence information.
  • Appreciate the role of Knowledge Management as a framework for Market Intelligence.
  • Value the use of Strategic Intelligence, Tactical Intelligence and Counter Intelligence in developing Competitive Intelligence.
  • Think positively and develop a win-win mindset.

Who Should Attend

This course is suitable for marketing directors, marketing managers, sales manager, sales and marketing executives and sales personnel.

Methodology

This program will be conducting via interactive lectures, extensive use of group discussions, case studies, and individual and syndicated exercises

Module

  • BUSINESS MANAGEMENT AND STRATEGIES
  • MARKET INTELLIGENCE – AN OVERVIEW
  • COMPETITORS: OUTWITTING, OUTMANOEUVRE AND OUTPERFORMING
  • “KNOWING AND NOT DOING IS EQUAL TO NOT KNOWING AT ALL” USING KNOWLEDGE MANAGEMENT AS A FRAMEWORK…
  • BUILDING MARKET INTELLIGENCE CAPABILITY
  • COMPLAINT IS A GIFT “TURNING TERRORISTS INTO PARTNERS”
Learn More

RM2,600.00 RM1,000.00

  • Availability: in stock

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